# TikTok Advertising

Run better TikTok ads with Spark Ads definitions, post mockup generators, and cross-platform video benchmarks that compare hold rate and completion metrics against Meta and YouTube.

**Tagline:** Platform metrics, mockups, and video benchmarks for TikTok campaigns.

## Curated resources

### Glossary terms

- [tiktok-ads](https://www.adsights.ai/resources/glossary/platform/tiktok-ads)
- [tiktok-spark-ads](https://www.adsights.ai/resources/glossary/platform/tiktok-spark-ads)

### Tools

- [hook-rate-benchmark](https://www.adsights.ai/resources/tools/analyzers/hook-rate-benchmark)
- [paid-social-benchmarks](https://www.adsights.ai/resources/tools/analyzers/paid-social-benchmarks)
- [tiktok-post-mockup-generator](https://www.adsights.ai/resources/tools/generators/tiktok-post-mockup-generator)
- [ad-safe-zone-checker](https://www.adsights.ai/resources/tools/generators/ad-safe-zone-checker)
- [thruplay-rate-benchmark](https://www.adsights.ai/resources/tools/analyzers/thruplay-rate-benchmark)
- [video-dropoff-calculator](https://www.adsights.ai/resources/tools/calculators/video-dropoff-calculator)

### Guides

- [tiktok-ad-creative-video-specs-guide](https://www.adsights.ai/resources/guides/tiktok-ad-creative-video-specs-guide)
- [thruplay-rate-interpretation-guide](https://www.adsights.ai/resources/guides/thruplay-rate-interpretation-guide)
- [video-ad-hook-optimization-guide](https://www.adsights.ai/resources/guides/video-ad-hook-optimization-guide)

### Featured blog posts

- [thruplay-tiktok-meta-youtube-comparison-2026](https://www.adsights.ai/blog/topics/ad-performance/thruplay-tiktok-meta-youtube-comparison-2026)

## Related topics

- [video-performance](https://www.adsights.ai/resources/topics/video-performance)
- [meta-advertising](https://www.adsights.ai/resources/topics/meta-advertising)
- [marketing-benchmarks](https://www.adsights.ai/resources/topics/marketing-benchmarks)

Landing page: https://www.adsights.ai/resources/topics/tiktok-advertising